Diadora footwear and Diadora sportswear was born in Italy after the Second World War. The construction of Diadora men’s shoes and Diadora women’s shoes is a uniquely Italian tradition whose focus has centered on the concept of a team and its collective success.
Fifty years later, Diadora is still an athletic footwear and apparel manufacturer with a rich Italian legacy. Committed to producing product with the highest level of technology, Diadora men’s shoes and Diadora women’s shoes rely on their own CRD center (research and development center) based in Italy. It is there that the newest technologies for both Diadora shoes and Diadora clothing are explored and developed. Diadora football, Diadora running, Diadora tennis and Diadora heritage area all dedicated to producing shoes and clothing with a unique Italian style, exceptional quality, craftsmanship and technology.